Economy of the common good
The values ββwe embrace resonate with those of the Economy of the Common Good .
In particular, through our work serving Duduum, we wish to promote:
- human dignity throughout the supply chain
- solidarity and social justice
- environmental sustainability
- transparency and sharing of decisions
among all stakeholders in the ecosystem: suppliers, workers, customers and competitors, communities, and owners. Duduum is in fact the first social enterprise in Ticino, deliberately created in the for-profit world, whose profits will be totally reinvested in the company itself, along the supply chain and for initiatives aimed at promoting greater awareness.